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Apr 5

Reinventing Product Development with the Stratasys J750

To create our favorite products, designers, engineers, and marketers go through countless design iterations, striving to build something consumers will covet, identify with, and use daily. From the light switch to the mobile phone, every desirable product results from inspiration, hard work and collaboration.

The team at Synergy, a product development company in Netanya, Israel, lives and breathes this cycle of innovation. Clients rely on Synergy to transform bright ideas into viably manufacturable, marketable products. Industrial designers and engineers often work around the clock to perfect the grip on a medical device or the appearance of a phone charger.

“The first time the entrepreneur sees his idea and feels it in his hands, is a crucial moment. We need to give him the most realistic prototype possible”
- Michael Librus, CEO of Synergy

The Stratasys J750 allows the creation of a models with true colour gradients, patterns, and more, facilitating the creation of prototypes with utmost realism.

Dream designs can be rendered onscreen quickly, but functional prototypes can take weeks of investment in labor and outsourcing – especially when products have complex designs and diverse materials. Design ideas are embraced, refined or abandoned based on the look and feel of a prototype.


Unprecedented Realism & Versatility

To hasten and sharpen that crucial decision-making, Synergy brought a Stratasys J750 3D Printer in-house. It produces whole-product prototypes in full color, even with multiple materials, textures and gradients, in as little as a few hours. So when Synergy redesigned a keypad for an emergency-response system used in the after-market automotive industry, the Stratasys J750 played a key role.

The project meant producing multiple designs for the panel, which mounts above the rear-view mirror, to test which would best fit the car’s interior and pass ergonomic and mechanical testing. Each iteration included soft-touch buttons, backlighting, graphics, housing, and internal connections to the electronic panel.

Before the Stratasys J750, Prototyping Manager Omer Gassner would have tapped several vendors to create a single keypad panel prototype: CNC machining and water printing for the body, casting for the light pipes, sanding for smoothness and then silicone engraving and additional printing for the buttons. It would have taken ten days to two weeks to create, at a cost of $700 per unit.

With the Stratasys J750 it took just hours and cost $200 per unit.  Tamar Fleisher, Synergy art director, said clients appreciate the realism and responsiveness that the technology adds to product development.

“Now our customers can make instant decisions about the ergonomics of a product – about the touch and feel – as well as test how it fits into its environment. The ability to simulate light transfer on the panel meant my client could decide about every detail of the design. And if a design change was needed I could go to my computer, make the design change and print it in a matter of hours.”


For CEO Librus, photorealistic prototypes empower him to better fulfill the dreams of innovation that bring customers to Synergy.

“I’m just glad that we have the J750 in-house. We wouldn’t do it any other way.”

Providing Canada's industry leaders with cutting-edge design and manufacturing solutions for over 22 years, Cimetrix Solutions continues to remain at the forefront of additive manufacturing within Canada. Working with trusted partners and the most advanced 3D printing technologies, Cimetrix provides advanced in-house and professional services suited to even the most unique applications. To learn more about the technologies we represent, and our Professional Services, please email us or visit us at www.cimetrixsolutions.com.

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